For the SIPREMIUM
2013 Seoul International Sourcing Fair,
our PR brochures have been prepared and published under
the sponsorship of Seoul Metropolitan
Government. Thank you very much! ^^
The Parents the the crying child who doesn't want to go to bed, saying 'let us meet in the dream world.' While turning off the light and closing the door, we wished that there was a friend to play with our child in the dream. The parents' wish made Pillow the fairy from the dream world.
2013년 5월 14일 화요일
ARCREATIVE’s Pilo the pillow fairy series App – “ Slice-ABC” for free.
"Slice-ABC"
“English words! Now let’s learn them while playing.”
“Ask your
child to copy the sound of English words while slicing the
images.”
- “A new
app of Pilo series”
-
Enables fun learning of English words through the Slice App
- English word themes - fruits, vegetables,
shapes, colors - may be selected.
(The themes get updated.)
- Upon slicing an object, its English word
is pronounced; thus allowing
natural learning.
Upon selection,
the image on the plate changes.
If the
character is selected, an interesting interaction occurs.
If the object
on the plate is touched, the App starts.
2. If you select the fruit theme,
fruits get thrown up to the sky of Pilo’s dream
world.
If the fruit is sliced by hand, points are earned,
with the
recorded English word of the image pronounced.
On the bottom left, the score,
life (in hearts), and
highest score (trophy) are displayed.
3. If you select the color theme,
apples in various colors appear.
When the child is involved
in the game,
the parent can ask him/her to
repeat the English word sounds.
They will be happy to repeat it.^^
4. If you select the shape theme, various shapes appear.
While you are busy slicing them,
Pilo characters will suddenly appear from behind the fruit.
If the characters bouncing off
here and there are touched, bonus points will
be earned.
If the characters are touched
several times, they will fly away from the screen.^^
While having so much fun, you may
miss the fruits.
If three hearts break, the game ends.
In the
middle of the App screen, you spot something like, ugh, crap!
Try not
to touch it.
If it is touched, the game ends even if there
are still three hearts.
Of
course, you can have another try... no big deal, just give it a try and touch it...
The screen will then be full of crap. Ha-ha…
*
Slice-ABC gets consistent theme updates and additional functions.
A surprise event is also prepared.
(We will
have a draw by order of arrival for the highest score players
and
present them with Pilo eco-bags. ^^
We will make the
announcement once the event is arranged.)
Currently, you can download
Slice-ABC free of charge from Google Play and Tstore.
Please
search for "slice-abc."
Sometime next week (January 14~18), it will be downloadable for free
on Apple,
OZ, Samsung Apps and Nstore, Amazon, and Olleh Market.
ARCREATIVE’s game Pilo selected for the Smart-content Beta Test Sponsorship Project:
Our “Pilo” mini-game app scheduled to be released on January 2013,
was selected for the Smart-content Beta Test Sponsorship project.
We’re glad that this year ended
this way. ^^
Well, the project is not a big
sponsorship, but we believe that it will be good
to
perform the necessary procedure
through such support project.
We’d like to introduce the
sponsorship project in brief.
ARCREATIVE’s Pilo the Pillow Fairy, records 40,000 downloads during the two-day Christmas Event
The Appstore shutdown period has
ended as of Dec 28th.
Finally, today, the Pilo
series
as the event held during the Christmas season
was checked for downloads.
For a two-day period, "40,000 downloads" were made.
I’ve learned for the first time
that 40,000 downloads for App books/books
are possible in 2 days. ^^
We thank everyone worldwide who downloaded Pilo app
in the two days during the Christmas season! (a big bow)
"We hope you have a happy wrap-up of 2012,
and we wish for a happier new year in 2013.”
Christmas Pilo Series – App ranking on Appstore
At the time of the White
Christmas Event, many visitors around the world^^
apparently
downloaded our Pilo.^^
We appreciate it. Onward,
consistently…. with passion, we will do our best for our part.
1. Korean Appstore
-Books – iPhone (Pilo1, 3rd; Pilo 2, 5th;
Pilo 3, 6th)
2. North
America Appstore -Books- iPhone (Pilo 1, 28th;
Pilo 2, 36th; Pilo 3, 22nd)
3. Japan
Appstore - Books - iPad (Pilo 1, 9th; Pilo 2, 11th;
Pilo 3, 12th)
4. China
Appstore -Books - iPad (Pilo 1,13th; Pilo 2, 19th;
Pilo 3, 17th)
ARCREATIVE Pilo 3- named recommended app by appheroes
It is a white Christmas! ^^
I got an email early this morning.
It says that Pilo 3 was named a recommended app by appheroes. ^^
It must be a gift from Santa for
us.^^
Anyhow, a satisfying
year-end is coming up.
Happy white Christmas everyone!
_01.jpg)
Pilo - Christmas gift
We provide the gift of the Pilo series on Dec. 23~25.
Appstore (23-25); Tstore (24-25); Olleh Market (24-25); OZ store (25-26); Naver (25)
For each of the markets above, please get a full free^^ download.
This year has been a big year for us.
We wish all of you a happy year-end and an even happier year next year.
Appstore (23-25); Tstore (24-25); Olleh Market (24-25); OZ store (25-26); Naver (25)
For each of the markets above, please get a full free^^ download.
This year has been a big year for us.
We wish all of you a happy year-end and an even happier year next year.
Contents People interview – We want to convey the values of sensibility to children!
The interview article on “Contents People” by the Korea Creative Content Agency:
Seung-gwan Lee
Main work experience
2010 Apr.~present: director and CEO of ARCREATIVE (www.arcreative.co.kr)
2010 Apr.: Did the concept design of the animation “Katuri – A Story of a Mother Bird’ (originally written by author Jeong-saeng Kwon) of Andong Media Center & Funnyflux Entertainment.
2010 Mar.: Designed Thunderbolt Man in “Let's Get Together Ding Dong Deng” of Funnyflux & EBS
2010 Jan.: Did the concept design for “Vroomiz” of SAMG Animation
2008 Sept.: Did the subcontracted concept design for “Taoist Mutul” of Cotajee Animation, and more
2010 Apr.~present: director and CEO of ARCREATIVE (www.arcreative.co.kr)
2010 Apr.: Did the concept design of the animation “Katuri – A Story of a Mother Bird’ (originally written by author Jeong-saeng Kwon) of Andong Media Center & Funnyflux Entertainment.
2010 Mar.: Designed Thunderbolt Man in “Let's Get Together Ding Dong Deng” of Funnyflux & EBS
2010 Jan.: Did the concept design for “Vroomiz” of SAMG Animation
2008 Sept.: Did the subcontracted concept design for “Taoist Mutul” of Cotajee Animation, and more
As designer and producer of animation-based
and IT-integrated smart content, ARCREATIVE has recently introduced the Pilo
series App book and consequently took the spotlight. We met the firm’s CEO,
Seung-gwan Lee, who expressed his wish to share the values that nourish big
dreams for children and parents around the globe.
Starts entrepreneurship to
create animations!
Majoring in cartoons and animations at the university, CEO Lee shared the ups and downs that he experienced when his company was just starting in the animation production business. “During my university days, there were many ongoing projects run by the government to foster the cartoon industry. Entering graduate school, I was bent on engaging in animation production, but the reality was quite different from what I learned from school.”
Majoring in cartoons and animations at the university, CEO Lee shared the ups and downs that he experienced when his company was just starting in the animation production business. “During my university days, there were many ongoing projects run by the government to foster the cartoon industry. Entering graduate school, I was bent on engaging in animation production, but the reality was quite different from what I learned from school.”
After graduation, he entered
the publishing cartoon industry, his dream of becoming a cartoonist growing.
After he married, he was able to gain experience as a concept designer while
working for an animation company. “I led concept design projects that you can
easily recognize by name. Examples are
‘Tickety Toc,’ ‘Taoist Mutul,’ and ‘Vroomiz.’ I was no different from
other animation people, and I eventually decided to start a business and make
my own creations.”
At the Gangbuk Young
Entrepreneur Center, Lee, while doing subcontract work, knocked on
government-sponsoring project doors. “Once the business was ready to go, I
realized it was difficult to go further with animation production based on
passion alone. My passion for animation creations did not waver, but as head of
household, I had to pay attention to the financial aspect.”
According to him, he began to
think of other means as he saw many of his creations through his participation
in multiple government-supported projects ending at the pilot level. “I
realized that I needed a change my approach to animation productions. I
thought, for expensive animations, producing only pilots was not good enough.”
After over ten years of
animation work that includes planning, concept, and script, he became confident
with such work. Still, what came to his mind was smart content. “The animation
business carries significant risk. Once a certain level of verification is
proven, you can find investors. That is why I started paying attention to
digital app books while I was participating in some government-funded projects.
I got the idea that App books might work like a pilot screen work designed to
create an animation.”
Marriage of digital App book
and animation
The turning point to his life was Pilo the pillow fairy. “Every creator happens to discover one or two silver linings, I think. For me, I suppose Pilo was the case. The idea of Pilo was based on my parental experience. I reminisced about the difficult days when my oldest child would not go to bed, wanting to play more. I felt very sorry for my child because I had little time to play with him when I would come home late from work. But one night, while I was watching him sleep hugging his pillow tight, an idea hit me – wouldn’t it be great if he had a friend to play with in his dream world?”
The turning point to his life was Pilo the pillow fairy. “Every creator happens to discover one or two silver linings, I think. For me, I suppose Pilo was the case. The idea of Pilo was based on my parental experience. I reminisced about the difficult days when my oldest child would not go to bed, wanting to play more. I felt very sorry for my child because I had little time to play with him when I would come home late from work. But one night, while I was watching him sleep hugging his pillow tight, an idea hit me – wouldn’t it be great if he had a friend to play with in his dream world?”
Based on the belief that
everyone has a recollection about their own pillow from childhood, he developed
his idea that a pillow fairy could play with his child even though he couldn’t.
“While making an animation, you can’t rule out the profitable aspect. For Pilo,
however, I was fascinated with the idea of creating content that is good for my
child regardless of profit. Fortunately, it received a favorable response.”
▲
3D-animated App book for 3~5-year-olds Pilo serviced in English, Chinese, and
Korean.
That
was how he came up with finding a motif from a pillow to animate Pilo the main
character, and he was able to think up stories based on a view of the dream world
without any problem. “It was hard for me to believe some animators when they
say that their work was made for their children, but one of them was me, I
suppose. Since I can show my child an animation I made as his dad, Pilo is like
a great present for me.”
CEO Seung-gwan Lee was able to
come up with the Pilo Series app books for iPhones and iPads targeting the
North American market as he was developing the idea and designing each character.
“With my brother, who is currently in charge of programming, assuming the Co-CEO
position, I was able to introduce Pilo in an App book. Pilo is made such that,
in the middle of a story you are presented with a simple game that you should
complete in order to go to the next story. Currently, we are making an app game
modeled from the character Pilo; next year, stuffed dolls are slated to be
unveiled. Of course, we are eventually thinking of making it into a TV series
animation.”
I am aware that many contents
are coming out base on mobile, grafting digital and analogue. As a parent, I am
strongly inclined to show good content to my child. With CEO Lee adopting such
parental position, the growing popularity of Pilo – which is a play-storybook
about taking children to the dream world --is understandable. “Due to capacity
and optimization concerns, however, the Pilo series have been introduced to
Apple’s iPhones and iPads so far, but it will soon be available on Android
versions.”
▲ The
digital app book Pilo is 3D real-time smart content, and can be linked with game, character, and animation. Various projects
are planned to be implemented based on such characteristics
Look for a story book for
dreaming children!
Meanwhile, CEO Lee added that he has greater expectations on the global than the domestic market with the release of Pilo. “The Korean and global app book markets are not as big as we think they are. With active PR in the Korean market, we presume Pilo will be no. 1, but it won’t make a significant impact on revenues. Thus, we will double our efforts to conquer the global market as well.”
Meanwhile, CEO Lee added that he has greater expectations on the global than the domestic market with the release of Pilo. “The Korean and global app book markets are not as big as we think they are. With active PR in the Korean market, we presume Pilo will be no. 1, but it won’t make a significant impact on revenues. Thus, we will double our efforts to conquer the global market as well.”
This year, starting from the
ongoing pilot animation pre-production sponsorship project hosted by the Korea
Creative Content Agency, Pilo was also selected for overseas marketing support
for smart content and for a translation sponsorship project. Furthermore, aside
from the Grand Prize in the 2012 Smart App Awards (child education category),
it has made excellent accomplishments such as the top Econobation Prize in the
KT App Creation Contest and the Best Prize in the 2012 Seoul Character
Promotion & Pitching Contest.
▲ CEO Seung-gwan Lee wishes to produce
appealing animations that are loved by a large audience.
“If you think of opening a
business, it is good to take advantage of government support projects. That is
because the content in animations, games, and App books is not something that
can be cookie-cut, like manufacturing goods in a factory. Since animation
production in particular requires tremendous amount of funding, one would do
well to get content verification and financial support from the government.”
Nonetheless, Lee added that,
after winning a government-supported project bid, there are still many things
to follow to get the supporting funds such as preparing all kinds of documents
and participating in educational training. “Now, what I prioritize is to grow
an animation company creating quality content that can generate greater steady
revenue. Besides, including ‘Haitai Family,’ my previous creation, an animation
such as Pilo is something that I like the most and for which I am capable of
doing the best. Through animation work, I’d like to reach out to a broad
audience. Thank you for your interest.”
pilo_Christmas_icon
The weather has been very cold.
Well, we do not feel like to go out of the office.^^
These are Pilo Christmas version icons.
We’ve created icons that are a
little more active-looking.
Seasonally or quarterly trying to
adjust icons little could be
fun...
if you are not worried about altering the identity.^^
Pilo 1 – Christmas Special
To celebrate this year’s
Christmas^^,
we will perform Christmas Special updates on the Pilo
series.
Carol songs and background have
been replaced,
and Pilo’s props have been added.
and Pilo’s props have been added.
The
user interface has also been
improved.
We first introduce Christmas
Special Volume 1.^^
“Pilo” – chosen as the Recommended App of the Week by KT Olleh Market
Pilo 1 has been chosen as the recommended App of the Week by KT Olleh Market!!
To celebrate, we host a half-price “event” ^^
for a week from Nov. 30 to Dec. 7.
for a week from Nov. 30 to Dec. 7.
For this coming update (scheduled
for next Monday)
the Christmas version of Pilo
will be included.
Christmas image and sounds are to
be added,
and so will a variety of clothes
and prop functions.
(you can put Pilo in Santa clothing.)
You can also enjoy
more offerings.
ARCREATIVE’s Pilo the Pillow Fairy wins Grand Prize in the 2012 Smart App Awards (child education category)
"Web Awards
Korea & Smart App Awards"
For the candidate registration, the Web Awards Korea and Smart App Awards -- launched in September 2012 -- had as candidates a total of 695 websites and mobile webs throughout 98 areas in 19 categories. The companies that participated in the 2012 Web Awards Korea numbered 525, and the web/mobile web development and setup service expert companies numbered 415. All together, this totaled 940 companies, according to a source. For the awards ceremony of the 9th Web Awards Korea, the Grand Prizes in the Internet Eco Awards & Smart Apps Awards and other grand prizes in the respective categories and other excellent prizes are to be awarded on December 13 at the Grace Hall of the Yangjae El Tower where the awarding ceremony of the Internet Eco & Smart Apps Awards 2012 will be held. The finalists and respective assessment descriptions on the websites may be viewed at the App Awards’ official website (www.kipfa.or.kr).
For the candidate registration, the Web Awards Korea and Smart App Awards -- launched in September 2012 -- had as candidates a total of 695 websites and mobile webs throughout 98 areas in 19 categories. The companies that participated in the 2012 Web Awards Korea numbered 525, and the web/mobile web development and setup service expert companies numbered 415. All together, this totaled 940 companies, according to a source. For the awards ceremony of the 9th Web Awards Korea, the Grand Prizes in the Internet Eco Awards & Smart Apps Awards and other grand prizes in the respective categories and other excellent prizes are to be awarded on December 13 at the Grace Hall of the Yangjae El Tower where the awarding ceremony of the Internet Eco & Smart Apps Awards 2012 will be held. The finalists and respective assessment descriptions on the websites may be viewed at the App Awards’ official website (www.kipfa.or.kr).
ARCREATIVE’s Pilo won the Grand Prize in the 2012
Smart Web Awards in the child education category. This inspires us to work even harder and continue with consistent updates.^^
For the December Christmas
version, update will be made on the Pilo
Series.
Please watch out for it.^^ This time, many more functions are to be added.^^
Opening Ceremony of the 2012 Smart Content Awards & Conference
KaKao’s CEO (Seok-woo Lee) delivered a keynote
speech titled "Business Success Strategy in Smart times – KaKao’s Mobile
Platform Strategy.”
Session 1: “Smart Content Marketing Big Bang” by Daniel
Sieberg, Google’s marketing manager
Session 1: “Smart Content Trends Forecast” by Han-seok Ryu, head of the Technology and Culture Institute
Session 2: “Change of consumption form driven by the evolution of platforms” by Sung-wook Jung, team leader of SK Planet
Session 2: “China’s Platform Strategy” by Ray Huang, Tencent’s manager
Session 3: “The Present and Future of Mobile Game Business with the case model I-Love-Coffee” by Ray Huang, Tencent’s manager
Session 3: “Apps Evolves with Society - Sharing the Buzzni Development Experience” by Sang-hyup Nam, CEO of Buzzni
Those were the conferences. Furthermore, the investment pitching workshop and on-site consulting were concurrently held. Attended by a great number of people, interest in smart content was very visible.
Session 1: “Smart Content Trends Forecast” by Han-seok Ryu, head of the Technology and Culture Institute
Session 2: “Change of consumption form driven by the evolution of platforms” by Sung-wook Jung, team leader of SK Planet
Session 2: “China’s Platform Strategy” by Ray Huang, Tencent’s manager
Session 3: “The Present and Future of Mobile Game Business with the case model I-Love-Coffee” by Ray Huang, Tencent’s manager
Session 3: “Apps Evolves with Society - Sharing the Buzzni Development Experience” by Sang-hyup Nam, CEO of Buzzni
Those were the conferences. Furthermore, the investment pitching workshop and on-site consulting were concurrently held. Attended by a great number of people, interest in smart content was very visible.
We accepted an award in the education area from the 2012 Smart Content Awards; we also participated in on-site consulting to get information on the business aspects including marketing and publishing, and it was of great help. ^^
Tomorrow, we plan to attend the Overseas Marketing Power-up Workshop and lectures on advancement into the USA, China, and Japan markets and business strategy. Conferences of this type is unfamiliar for us, maybe because we are a small-sized developer based company, but we at ARCREATIVE really learned a great deal.
On the 20th, a variety of programs are scheduled. At 6 pm, the 2012 Smart Content Awards Ceremony will be held. Our 3D animation app book Pilo the Pillow Fairy, which is currently in service, was chosen for the education/books category.^^
Feeling happy and grateful…^^
Winner of the 2012 Smart Content Awards - Pilo
<2012 Smart
Content Awards & Conference>
3D anmation app book for children Pilo won in
the 2012 Smart Contents Awards (education/books).
"The Pilo play-book series as a 3D animation app
book application is a 100% Korean creation that depicts Pilo the
pillow fairy in the
dream world, using stories with his friends.”
We will endeavor to make Pilo a global smart
content.
Thank you for your support.^^
Release of Pilo the Pillow Fairy, a 3D Animation App Book Created by Daddy
IT Today article on Pilo the Pillow Fairy
Smart
content design developer ARCREATIVE (Co-CEOs: Seung-gwan Lee and Seung-jae Lee;
http://www.arcreative.co.kr/)
announced on the 21st that the 3D app book for young children, Pilo the
Pillow Fairy series, has been released.
Pilo
the Pillow Fairy
was implemented in various interactive games and animation in 3D
technology as a purely Korean creative story. Dubbed by native English,
Chinese, and Korean speakers, the complete app book offers three different
language education services.
It
tells stories of children who do not want to go to bed but who meet Pilo in the
dream world, have fun, and build good memories.
According
to a source, it is most suitable for 3~5-year-olds who are inquisitive and who
like having fun. It also contains proven EQ sensibility-building themes. Its
episodes have education components including EQ emotional content, sensibility
development, behavioral development, creativity, and expression, observation,
and interpersonal relationship skills.
“For
me, this is the most appropriate character for stories that can lead children
to a dream world. Actually, developers who are actual fathers created this with
their own children in mind,” ARCREATIVE’s associate revealed.
Currently,
in the open markets of the three major mobile ccarriers, Volumes 1, 2, and 3
are downloadable for KRW 3,000 and for free at Apple’s Appstore.
To the dream world with the pillow fairy (NoCut News)
“Pilo, the 3D animation app book
for 3~5-year-olds, nurtures developed EQ sensibility”
(link to the full article
of NoCut News)
“Pilo” draws attention as a
sensibility-nurturing 3D animation app book that takes young children to “the dream world.”
Pilo has smart content implemented in 3D technology-based game and animation from an original Korean fairytale book.
Pilo has smart content implemented in 3D technology-based game and animation from an original Korean fairytale book.
Dubbed by native English, Chinese, and Korean speakers, this app book offers three different language education services. “To a crying child, wouldn’t parents welcome the ability to console their child by enticing them into the dream world? We developed this out of our parental wish for the child to have a friend to play with in a dream,” ARCREATIVE’s source said.
It tells stories of children refusing to go to bed but who meet Pilo and build good memories of a fun time in the dream world.
Pilo is an original character that takes the form of a pillow. In the real world, it is just a lifeless pillow with button eyes; once the main character goes to sleep, however, it becomes animated as a pillow fairy introducing friends from the dream world.
“Pilo has a story
structure that has an immediate link to the real life of parents who struggle
to put their children to sleep. Thus, this drives
naturally the formation of a bond of sympathy toward the pillow character
as the protagonist,” ARCREATIVE’s source explained.
The stories in Pilo are most suitable for fun-3~5-year-olds who are full of curiosity with their proven EQ sensibility-developing themes.
Its episodes contain EQ sensibility-nurturing content and cover emotional and behavioral development, creativity, and expression, observation, and interpersonal relationship skills and corresponding educational content. In the interludes of stories, a variety of fun games are provided.
At Apple’s iTunes, Tstore, OZ store, and Olleh Market, you can enter “Pilo” in the search box.
Seung-gwan Lee and Seung-jae Lee, Co-CEOs of ARCREATIVE Co., Ltd. (Tel.: 82-10-9044-2419)
The stories in Pilo are most suitable for fun-3~5-year-olds who are full of curiosity with their proven EQ sensibility-developing themes.
Its episodes contain EQ sensibility-nurturing content and cover emotional and behavioral development, creativity, and expression, observation, and interpersonal relationship skills and corresponding educational content. In the interludes of stories, a variety of fun games are provided.
At Apple’s iTunes, Tstore, OZ store, and Olleh Market, you can enter “Pilo” in the search box.
Seung-gwan Lee and Seung-jae Lee, Co-CEOs of ARCREATIVE Co., Ltd. (Tel.: 82-10-9044-2419)
Reporter
Lee-sun Kim, Daily NoCut News
2012년 11월 16일 금요일
Pilo style
In this latest update, we enabled choosing various clothes for Pilo as well as play.
You can also change clothes in real time – the “Pilo Look”
We plan to put on funny clothes continuously from now on.
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